17 October 2016 - 19:29,
by
Tom Pryor,
in
Uncategorized,
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Church announcements are symptomatic of a common business problem. Leaders intend to communicate useful information but fail to make it understandable to all of the audience. For example, this is the announcement made from the pulpit of my church yesterday: “If you are a first-time visitor, please tell us more about yourself by filling out...